Flowers & gifting · E-commerce
Fiora
A flower shop that sells and delivers online.
Fiora is a flower shop selling bouquets, arrangements and plants for delivery. Wire Edge Digital built its online store and set it up to be found, and measured, locally.
The brief
Sell flowers online for delivery, and be the shop people find when they search nearby.
The approach
- A Shopify store organised the way people shop for flowers: bouquets and arrangements, plants, cut flowers, and a weekly subscription alongside one-off orders.
- SEO across collections and products, so the catalogue can be found, not just browsed.
- Google Business Profile optimised and local ads running, aimed at people searching nearby.
- Tag Manager, Analytics and Search Console, so orders and searches are measured.
What shipped
- Store live at fiora.in, taking orders for delivery
- Catalogue across bouquets, plants, cut flowers and subscriptions
- Google Business Profile optimised, with local ads running
- Search Console, Tag Manager and Analytics set up, so search visibility and every visit are measured
Involvement
Everything we did for Fiora.
- Website creation
- E-commerce store creation
- SEO optimisation
- Google Tag Manager, Search Console and Analytics
- Google Business Profile optimisation
- Local ads
The services behind it
In their words
Wire Edge Digital transformed our online flower shop into a seamless, beautiful eCommerce store. Our local traffic and sales have increased tremendously thanks to their efforts!
Samriddhi SrikanthFiora