Pharmaceutical development & manufacturing
Espi Industries & Chemicals
A pharmaceutical manufacturer, shown to the buyers who check before they call.
Espi Industries & Chemicals develops and manufactures pharmaceuticals. Wire Edge Digital built its website and content, and set up its search, social and email presence.
The brief
A site that shows a manufacturer’s capability — facilities, quality, product range — to buyers who check before they call, backed by a way to keep in touch with them.
The approach
- A WordPress site built around what a pharmaceutical buyer checks first: development, manufacturing, quality and facilities.
- Content written for every capability and product line, with SEO across it.
- An email marketing plan in Mailchimp, integrated with WhatsApp.
- Social accounts, creative and Meta Business set up, with a Google Business Profile and QR codes.
What shipped
- Website live at espiindia.com
- Mailchimp email marketing connected to WhatsApp
- Social accounts, Meta Business and Google Business Profile in place
- Search Console, Tag Manager and Analytics set up, so search visibility and every visit are measured
Involvement
Everything we did for Espi Industries & Chemicals.
- Website creation
- SEO optimisation
- Content creation
- Google Search Console, Tag Manager and Analytics
- Google Business Profile optimisation
- Social media accounts setup
- Social media creatives and banners
- Meta Business account setup
- Email marketing plan with Mailchimp and WhatsApp integration
- QR codes
The services behind it
In their words
The team at Wire Edge Digital built a professional website that truly represents our brand. Their SEO and email marketing strategies have driven more inquiries than ever before!
Dhruv ChaddaEspi Industries & Chemicals